Hi, I’m Will, a graphic designer and creative problem solver with a passion for making purposeful design look cool! Following my passion for commercial photography, I developed a love for graphic design. Having explored its various diverse avenues during my 3 years at Nottingham Trent University, I developed an admiration for branding and packaging design, using illustration, animation, and 3D technology to provide creative, innovative, and proactive solutions. Design with a difference has driven many of my outcomes at university, curating unique concepts which communicate stories and objectives with genuine impact. During 3rd year, I was motivated to expanding my knowledge in the world of 3D design, broadening my creative freedom, learning to model a fully functional and entirely unique water bottle and public sculpture, as well as embracing Augmented Reality technology which allowed me to broaden my possibilities of packaging design. Thank you for checking out my work!