I am a final-year BA Fashion Marketing and Branding student with a background in digital marketing, strategic planning, and technology-infused communications aimed at enhancing brand reach and engagement. My experience is rooted in understanding people and exploring the cultural dynamics of communities, recognising the transformative power of connection, community, and effective promotion. I channel this understanding into my work, leveraging my marketing and branding skills to drive impact and inspire change. Post-graduation, I am eager to continue developing campaigns, projects, and content that drive positive change, foster unity, and empower others. I aspire to collaborate with a PR agency to create culturally relevant events and campaigns that authentically connect with people and contribute meaningfully to society.