Hi I'm Helena, currently studying BA (Hons) Fashion Communication and Promotion in my final year. Being a creative on this course has allowed me to explore my potential whilst being able to take risks. It gave me the freedom to delve into specific areas that I am interested in; evidence of this is displayed in my final year project 'Time Again' which focuses in on the rapidly growing fashion rental market and the overwhelming and unreliable factors it creates. The skills that I have acquired will allow me to enter the next phase of my life post-university, with valuable qualities to achieve my best potential. To ensure I enhance my industry knowledge and skills I work at Collen and Clare, an independent fashion boutique storing many designers. Working various roles has allowed me to experience the different parts that are behind a business. As I begin my career in fashion marketing, my current position allows me to be supported by a well-established business who pushes employees to success.